Amazon DSP Management

Scale Your Brand Beyond Amazon with Programmatic Advertising

Reach 90% of US households with premium ads on and off Amazon through our expert Amazon DSP management.

Plan Your DSP Strategy

Prime Video

Twitch

Fire TV

Amazon Music

Premium Websites & Apps

What is Amazon DSP?

Amazon Demand-Side Platform lets you programmatically buy display, video, and audio ads across Amazon-owned properties and thousands of top publishers.

Premium Reach

Streaming TV on Prime Video
Twitch live streaming audiences
Fire TV connected households
Amazon Music audio ads
Thousands of top websites and apps

Why Your Brand Needs DSP

Target audiences using rich shopping data
Reach 90%+ of US households
Engage across the full customer journey

Premium Placements, Maximum Impact

Formats

Streaming TV commercials on Prime Video
High-visibility display ads
Audio ads on Amazon Music
Video ads on Fire TV and mobile apps

Advanced Audience Targeting

Lifestyle and interest audiences
In‑market shoppers
Retargeting across the web
Lookalike audiences

Our Amazon DSP Management Services

Strategic Audience Planning

We analyze Amazon shopping data to identify valuable segments and create targeted audience strategies that drive results.

Cross‑Channel Campaign Management

We manage DSP campaigns across streaming TV, display, audio, and video for consistent messaging and maximum reach.

Premium Placement Optimization

We secure premium placements on Prime Video, Twitch, Fire TV, and top publishers to build brand authority and conversions.

Amazon advertising analytics and audience targeting

Full‑Funnel Measurement

We use Amazon Marketing Cloud to track journeys from first view to purchase, proving real ROI for upper‑funnel advertising.

Creative Strategy & Development

Compelling video, display, and audio creatives that capture attention and drive engagement across platforms.

Why Shiftur for Amazon DSP?

Amazon Advertising Experts

Certified expertise running complex DSP programs and maximizing Amazon's audience data.

Data‑Driven Decisions

Optimization guided by Amazon analytics and proprietary tools, not guesswork.

Transparent Reporting

Clear reports on reach, engagement, and sales impact.

Strategic Partnership

We operate as an extension of your marketing team with hands‑on management and guidance.

Success Stories with Amazon DSP

LED Lighting Brand Powers 185% Revenue Growth with Prime Video Campaigns

"As an emerging LED lighting brand, we struggled to compete with established players. Shiftur's DSP team launched us on Prime Video with product demonstration videos targeting home renovators and tech enthusiasts. Combining streaming TV ads with precise audience targeting, we achieved 185% revenue growth in 90 days and reached over 1.8 million viewers."

Jennifer Martinez, CEO | Smart LED Lighting Company

Premium Leather Jacket Brand Drives 68% Higher Average Order Value

"We wanted to position our leather jackets as premium fashion statements. Shiftur's DSP strategy targeted fashion‑conscious audiences on premium sites and streaming platforms. The campaign delivered 68% higher AOV and a 45% sales increase among customers aged 25–40."

Alex Thompson, Creative Director | Artisan Leather Goods Brand

Kitchenware Brand Cooks Up 320% Sales Increase During Holiday Season

"Our kitchen gadget brand needed to stand out during the holidays. Shiftur's Amazon DSP team created a 'Perfect Kitchen Upgrade' campaign using Prime Video commercials and strategic display. Sales increased 320% during Nov–Dec."

Rachel Green, Marketing Head | Innovative Kitchenware Company

Frequently Asked Questions

How is Amazon DSP different from regular Amazon ads?

Regular Amazon ads appear only on Amazon. DSP lets you advertise on Amazon properties and across the web using Amazon's audience data.

What's the minimum budget for Amazon DSP?

Amazon has a minimum, but we work with brands of all sizes and tailor budgets to goals.

Can I retarget Amazon shoppers on other websites?

Yes. DSP enables retargeting as shoppers browse other websites and apps.

How do you measure DSP campaign success?

We track awareness, visits, new customers, and sales impact on Amazon through detailed attribution.

What types of creatives work best for DSP?

High‑quality video for streaming TV, engaging display for websites, and clear audio spots for music platforms.

How long does it take to see results?

Awareness improves in 1–2 weeks. Sales impact is typically clear within 4–6 weeks.

Can DSP help with new product launches?

Yes. DSP is ideal for building pre‑launch buzz and awareness.

Do you handle creative production?

Yes. We produce video, display, and audio creatives.

How do you target the right audiences?

We use Amazon's first‑party shopping data based on purchase history, browsing behavior, and demographics.

Is DSP only for large brands?

No. We help growing brands use DSP strategically to compete and build recognition.